SAHAYA SARUGA A. A study on the influence created by traditional celebrities among the students of age 17-24 through celebrity endorsement. International Journal of Current Humanities & Social Science Researches (IJCHSSR) ISSN: 2456-7205, Peer Reviewed and Refereed Journal, [S. l.], v. 7, n. 4, p. 26–32, 2023. Disponível em: https://journal.indiancommunities.org/index.php/ijchssr/article/view/217. Acesso em: 10 sep. 2025.